Twin sisters Mackenzie and Kourtney Fauk always had a passion for art. Growing up, the two immersed themselves in their art classes, devouring art books, visiting art galleries and museums, and taking every opportunity they could to be artistic. So, during their senior year in high school in 2017, when they were asked to create a logo for the Albany Area Chamber of Commerce, the two eagerly accepted the challenge. 

“It was a great experience to be able to pitch ideas and get that feeling of what graphic designers do,” Kenzie said.

It was a project that would later inspire them both to pursue careers in graphic design and marketing. The two are set to graduate with double majors in graphic design and marketing from St. Cloud State University in 2022. 

“It was definitely challenging (creating the logo),” Kourtney said. “Now looking back on it, I think we actually did pretty well for what we knew at the time.” 

In 2017, Kenzie and Kourtney, daughters of Paul and Karla Fauk, were busy with senior activities, including yearbook. The chamber thought perhaps a student or two would like to take on the challenge of creating the logo for experience, which caught the attention of yearbook adviser Jen Hiltner. Hiltner approached Kenzie and Kourtney about the logo design project, knowing both love a chance to be creative.

“She said, ‘I really think you guys should submit some designs and give it a shot,’” Kourtney said. 

The two eagerly accepted, each developing their own design.

“We brainstormed (designs) separately, then together,” Kourtney said. “We asked ourselves, ‘what is Albany known for and how can we incorporate that into a logo?’”

Kourtney focused on the town’s architecture of historic buildings on main street.

“I analyzed all of the buildings, and there were certain buildings I wanted to take inspiration from,” she said.

For Kenzie, the Lake Wobegon Trail resonated with her.

“It’s a big part of our experience of Albany,” she said. “It’s always been a beacon for us.”

The two worked with the chamber, pitching their ideas and designs, tweaking them as they went along with the feedback received from members and the board. After multiple meetings with the board, members told the two they liked two designs in particular and wanted to see how they would look combined into one design.

“Ironically enough, one of the designs was mine and the other was hers, so the logo was half and half,” Kenzie said.

The logo features the outlines of five historic buildings on Albany’s main street with “Albany” in front of them. A bicycle is incorporated into the b and a of Albany and the y’s tail underlines the name, representing the famous trail. The girls also created their own font.

“What resonates most with the design in the history behind it. It represents Albany and it is a reflection of who we are, too,” Kenzie said.

After the logo was finalized, the girls needed to digitize it (also a learning curve) and it was ready. The logo was printed on T-shirts, stickers, letterhead and a variety of other items for the chamber to use.

“It was a weird feeling because we didn’t expect to see the logo in all these places,” Kourtney said. “It gave us a sense of accomplishment.”

Kenzie agreed.

“It was very rewarding to see,” she said.

After graduating high school, both girls knew graphic design was their calling. Both added the marketing major to their education, too.

“We wanted to have the art and the business side,” Kourtney said.

In addition to attending college, both have part-time jobs. Kourtney works as a social media manager and graphic designer at Parcel Real Estate in downtown St. Cloud and as a barista at Caribou Coffee. Kenzie is a social media marketing specialist at Agency North Real Estate in Sartell.

They also own and operate their own videography business on the side, Mirror Image Media & Design, that developed out of circumstance.

“Our grandma couldn’t make it to a cousin’s wedding due to COVID so we offered to video tape it,” Kourtney said. “Once we posted the video online, we had people reaching out to us for videography. We’ve done a few weddings since then.”

Although the two chose to pursue the same degrees and were referred to as “the dynamic duo” by professors, they each have their own style and individual characteristics.

“We definitely work well together,” Kenzie said. “I think we’d be great business partners, but we’re also individuals.”

Kenzie enjoys fonts and the calligraphy side of art, really placing an emphasis on using different designs on letters and says she likes “funky, eclectic styles.”

“I love things that make you think or do a double-take and realize there’s something there,” she said.

Kourtney describes her style as “hodge-podge,” where she takes a variety of different things and brings it together into a design.

“I don’t have one particular style I’m subscribed to,” she said.

“We have a lot of different influences,” Kenzie added.

Both have different career path desires, as well. Kourtney would like to work at a design agency or advertising agency, and Kenzie remains open to all possibilities.

“I like social media and the creativity that comes with it, but I’d be open to graphic design and marketing,” she said. “That’s the fun part about it (the future/career), we really don’t know where we’ll end up.”

Whatever career path they choose, both will enjoy taking a vision and bringing it to life with their talent and skills, creating a memorable and lasting piece for years to come.